Press Release

Latest CREtech Entrant to Disrupt the Valuation Software Market

Firm Launches Cloud-Based Technology Platform
to Power the Next Generation of Commercial Real Estate Valuation

New York, May 19, 2017 – The technology landscape for the commercial real estate industry took a giant leap forward today with the announcement of the formation of FUEL. This exciting new venture comes out of the gate armed with the technology, leadership and a vision needed to set the industry free from the legacy tools and restrictive policies that have confined valuation & forecasting to a black box for over 30 years.

The company's flagship product, FUEL Valuation, is a state-of-the-art, cloud-based technology platform that has rendered traditional valuation tools and methods obsolete. "For decades, asset valuation has been relegated to an off-line process that could only be determined periodically, by highly trained analysts, using antiquated software,” explains Glenn Murray, Founder & CEO. "Those days are over. FUEL has been designed from the ground up to transform valuation into a cloud-enabled platform that is intuitive, fast, accurate, collaborative, open and affordable. It automates the entire valuation process from end-to-end while delivering real-time transparency to every participant in the process via any web or mobile device."

FUEL was founded by a group of real estate executives who were frustrated with the market's inability to meet industry demands, and a technology team known for having produced many of the most recognized industry applications. "Leading the industry into the next generation of valuation, forecasting and data is an incredible ‘responsibility," adds’ Mr. Murray. "We intend to earn the market's trust through customer-centricity, innovation, value and a commitment to open standards."

FUEL is the result of a three year, multimillion-dollar development initiative. The platform, which is available for use today at www.fuelcre.com, was built in collaboration with numerous world-class real estate firms and is already being used to perform valuations for assets representing over $5OO billion.

The company has established operations throughout North America, South America, Europe and Australia to support its global customer base. In the coming weeks, the company will separately announce its formal partnerships with several industry-leading technology and service providers.

About FUEL
FUEL develops cloud-based technology platforms for commercial real estate. With a focus on valuation, forecasting and data, FUEL's solutions are intuitive, fast, accurate, collaborative, open and affordable. FUEL is a global company with offices in New York, Boston, Chicago, Los Angeles, Toronto, London, Sydney and Medellin.

Media Contact
Christopher W. Perry III
312.508.3041
cperry@fuelcre.com